Welcome to the Missouri Coalition for Roadway Safety

The Missouri Coalition for Roadway Safety is a partnership of safety advocates throughout the state who have come together for a common purpose:  to end traffic fatalities and serious injuries on public roadways. Missouri’s Strategic Highway Safety Plan, Show-Me Zero, outlines the state's plan for achieving success by implementing strategies most effective at mitigating the behaviors and issues most commonly associated with fatal and serious injury crashes in Missouri. Zero fatalities is our goal. Anything else is simply unacceptable. 

Does your business have Missouri’s safest drivers?

Now is your chance to take on the Show Me Your Score Safest Driver Challenge and win $10,000! The Missouri business with the safest drivers can win a $10,000 grand prize from AAA Missouri. The business that has the highest/best driving score for all participating employees over the 10-week contest will win the $10,000 grand prize. Show Me Your Scor...

BUPD High School Showdown Results are posted!

Pledge for your School!  Winners will be announced by AAA Missouri within 6 weeks of the contest deadline.  In the event of a tie of two or more schools, AAA Missouri will notify the schools and determine the winner through a random drawing.  AAA Missouri reserves the right to review all contest entries/pledges.

Siddens Bening Hands Free Law Takes Effect

After two years in a row of more than 1,000 fatalities on Missouri’s roadways, Gov. Mike Parson signed the Siddens Bening Hands-Free Law, prohibiting all drivers from using a handheld electronic communication device while driving, effective Monday, Aug. 28. To learn more about the law and what it entails, follow the link below.

Smart Riders

Each year, several children are injured or killed in Missouri car crashes. Educating children on the proper way to use a seat belt and booster seat as well as other road safety tips is necessary to keep our children safe. The Smart Riders program is a fun-filled program designed to teach these valuable lessons.

Show-Me Zero Campaign

A safer Missouri is a better Missouri. This is the heart of Show-Me Zero, a strategic highway safety plan for eliminating fatalities and serious injuries on Missouri roadways. Through a collaborative effort of diverse stakeholders, Show-Me Zero takes a multi-disciplined approach to achieving safer roads through education, public...

Missouri Coalition For Roadway Safety News

  • Missouri Roadway Fatalities Dip Slightly in 2023


    JEFFERSON CITY – According to preliminary data, 989 fatalities occurred on Missouri roadways in 2023. This is a decrease of 6% when compared to 2022, when there were 1,057 fatalities. This is the first year since 2019 that Missouri has seen a...

2023 Missouri Crash Statistics
Not Wearing Seat Belt
As of 12/31/2023 (Preliminary)
*Seat belt stat includes only occupants of vehicles with seat belts
2024 Missouri Crash Statistics
Not Wearing Seat Belt
As of 4/21/2024
*Seat belt stat includes only occupants of vehicles with seat belts
Is Responsive
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April Spotlight: Safe and Sober Impaired Driving Education

Safe and Sober, established in 2004, annually provides no cost prevention materials to schools and organizations across Missouri to educate youth and parents on the facts and consequences of impaired driving and strategies to avoid this preventable tragedy.   

Safe and Sober materials include videos, activities, and lesson plans that are updated yearly to stay relevant for today’s youth and provide current prevention resources. Materials can be viewed online, downloaded, or mailed.

As we enter graduation and prom season - and the 100 most dangerous days for teen drivers - we encourage all schools and organizations to visit the website below and register to have full access to all current materials.

One segment might speak to one student and save a life.


Upcoming Events