Welcome to the Missouri Coalition for Roadway Safety

The Missouri Coalition for Roadway Safety is a partnership of safety advocates throughout the state who have come together for a common purpose:  to end traffic fatalities and serious injuries on public roadways. Missouri’s Strategic Highway Safety Plan, Show-Me Zero, outlines the state's plan for achieving success by implementing strategies most effective at mitigating the behaviors and issues most commonly associated with fatal and serious injury crashes in Missouri. Zero fatalities is our goal. Anything else is simply unacceptable. 

Enter the BUPD Video PSA Contest!

We want to thank everyone who submitted a Buckle Up Phone Down public service announcement. Click here to see the 3 finalists and to cast your vote today!

Register Now for the Annual Highway Safety and Traffic Conference Sept. 20-22

Please make plans to join us for the 2021 Missouri Highway Safety and Traffic Conference September 20-22, 2021 in Columbia, MO.  This hybrid event offers in-person and virtual registration options. Should circumstances require it, the event will move to 100% virtual. As in past years, the conference will feature a diverse, comprehensive agenda th...

Show-Me Zero Campaign

A safer Missouri is a better Missouri. This is the heart of Show-Me Zero, a strategic highway safety plan for eliminating fatalities and serious injuries on Missouri roadways. Through a collaborative effort of diverse stakeholders, Show-Me Zero takes a multi-disciplined approach to achieving safer roads through education, public policy, enforcement...

Child Passenger Safety Week Sept. 19-25, 2021

Many parents are unaware of the importance of proper use and installation of child passenger safety restraints and related laws.  Through a media campaign (together with law enforcement) the public will be educated about or made aware of the issues.  Information regarding the opportunity to seek assistance from technicians trained and certified in ...


Check for your vehicle on the safety recall list. NHTSA issues vehicle safety standards and requires manufacturers to recall vehicles and equipment's that have safety-related defects.

BUPD Campaign Oct. 1-31, 2021 BUPD Day October 22

The challenge is simple: when you get into any vehicle, buckle up your safety belt. If you are a driver, put the cell phone down. Turn it off if you have to. Every trip, every time!   

Slow Moving Farm Vehicle Awareness Oct. 1-28, 2021

This fall, the Missouri Coalition for Roadway Safety wants to remind motorists to be on the lookout for slow-moving farm vehicles. Please remember that farmers are just doing their jobs when moving equipment from field to field. It’s important that we be patient and drive carefully around farm vehicles.

Speed Awareness Campaign Oct. 11-17, 2021

According to NHTSA, a crash on a road with a speed limit of 65 mph or greater is more than twice as likely to result in a fatality than a crash on a road with a speed limit of 45 or 50 mph and nearly five times as likely as a crash on a road with a speed limit of 40 mph or below. Change Your Speed. Change the Ending.

Missouri Coalition For Roadway Safety News

  • Don't Let Anyone Drive Impaired


    JEFFERSON CITY – As the 100 Deadliest Days of Summer come to an end, highway safety officials are encouraging drivers to not let down their guard. Highway fatalities continue to be on the rise with a focus on four risky behaviors: not wearing...

  • Buckle Up Phone Down issues new challenge


    JEFFERSON CITY – Here’s your chance to release your inner Spielberg! The Missouri Coalition for Roadway Safety is seeking your help in creating our next Buckle Up Phone Down public service announcement (PSA).

    “We know that Missouri has a lot of...

2020 Missouri Crash Statistics
Not Wearing Seat Belt
As of 12/31/2020
*Seat belt stat includes only occupants of vehicles with seat belts
2021 Missouri Crash Statistics
Not Wearing Seat Belt
As of 9/13/2021
*Seat belt stat includes only occupants of vehicles with seat belts
Is Responsive
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